Are you an eCommerce business looking to increase your sales and profit margins? If so, consider joining an affiliate program. Affiliate programs are a great way for eCommerce companies to get more customers, generate more sales, and even open up new opportunities for the company. Understanding the best affiliate programs for your eCommerce business can help maximize your profits and visibility. Below are some of the best affiliate programs available for eCommerce businesses.
Best eCommerce Affiliate Programs #1: Amazon Associates
Amazon, the largest online marketplace in the world, has one of the largest affiliate marketing programs in the world: Amazon Associates.
If you’re an entrepreneur, blogger, or influencer, Amazon Associates is a great way to leverage your online content and earn commission income right away. You can earn up to 20% commissions on products you refer through your own website or blog. With millions of products to choose from, Amazon Associates makes it easy to monetize your sites by linking to products that are relevant to your content.
For example, CamperGuide founder Jonathan Smith uses Amazon Associates to recommend and review different camping-related products that will complement the campers and RVs he sells.
It’s free to join and provides a wide range of promotional tools, such as product widgets, banners, links, discount codes, and more.
Best eCommerce Affiliate Programs #2: eBay Partner Network
The eBay Partner Network (EPN) is one of the most popular eCommerce affiliate programs available. It provides affiliates with a unique platform to promote products from the world’s largest online marketplace.
One reason why EPN is so popular amongst merchants and affiliates is its deep integration with the PayPal payment system. PayPal makes it easy to pay and receive payments directly from customers via bank transfers or credit cards. This means you can get paid quickly without waiting for weeks or months for checks in the mail.
When it comes to commission fees, eBay Partner Network only pays a commission on the profit it makes on a sale. Such commissions vary depending on the type of product sold.
For example, suppose a PS4 is sold on eBay for $200. Someone clicks on your affiliate link to purchase the PS4 after seeing it. According to Digital Fodder’s eBay commission table, you would receive $10 as a commission for that referral if eBay made a $20 profit on that sale.
Best eCommerce Affiliate Programs #3: Rakuten Marketing
Formerly known as Buy.com, Rakuten is considered one of the best and oldest affiliate networks. Several well-known companies in the market are represented by Rakuten, including Walmart, New Balance, Sephora, Lacoste, ECCO, and many others.
While its network is smaller compared to most of its competitors, Rakuten’s Affiliate Publisher Program connects to over 2,500 retailers and provides three types of commissions:
- Coupon commissioning: You can manage and monitor rules for coupon codes.
- Dynamic commissioning: It gives insights into the advertiser’s goals and payouts for scaled revenue.
- Multi-touch commissioning: You get credit for contributions at any point in the customer journey.
Rakuten offers several advantages over other eCommerce affiliate programs, including higher commission rates and access to a broad range of products and services.
As a merchant using Rakuten’s platform, you can create targeted campaigns that reach your ideal customers. You will also have access to marketing tools such as pay-per-click advertising and social media promotions.
Best eCommerce Affiliate Programs #4: Shopify
As one of the world’s leading eCommerce platform providers, Shopify offers merchants a variety of features designed to make running an online store easier than ever before. But this isn’t all that Shopify offers; they also provide some of the best affiliate programs for merchants.
One of the most popular programs offered by Shopify is their Affiliate Program which allows users to earn commissions on sales made through referrals from their website or blog. It’s a fantastic affiliate program for marketers who target eCommerce business owners. Merchants can customize commission rates depending on several factors, such as position in the sale funnel, product category, and more.
Shopify also offers affiliate marketers a 100% commission on the first two installments of every subscription plan that a referral buys. For instance, if your referral signs up for the $39/month Basic Shopify plan, you’ll get $39 for the first month they pay.
You will receive an additional $39 if your client continues for a second month, bringing your total earnings from that referral to $78. You will only get paid the commission for the second month if a customer stays for it.
Best eCommerce Affiliate Programs #5: ShareASale
ShareASale has become one of the most popular affiliate programs for eCommerce businesses. This well-established platform has been operating since 2000 and offers a wide range of features that make it easy for both affiliates and merchants to succeed. With its intuitive interface and comprehensive analytics, ShareASale allows merchants to easily manage their programs.
ShareASale’s affiliate program management system enables you to offer competitive commission rates and bonuses to attract affiliates. They provide CPA, CPL, CPS, and CPC affiliate programs and accept cheques and direct transfers as payment options.
Additionally, its comprehensive tracking tools allow you to monitor the performance of each affiliate in real-time so that you can adjust your strategy accordingly. You can also use automated emails and custom banners to keep your affiliates engaged and motivated.
Best of all, ShareASale provides reliable support via email or chat when you need help getting set up or optimizing your campaigns.
Final Thoughts
Affiliate programs are an excellent way to increase sales and boost profits for your eCommerce business. With the right program, you can tap into new markets and reach out to potential customers that may not have previously been available. You can use any of the top five best affiliate programs for eCommerce businesses to help you bring in more traffic while providing quality leads that convert into sales.
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